Marketing Research
Second Edition
A. Parasuraman - University of Miami
Dhruv Grewal - Babson College
R. Krishnan - University of Miami
ISBN-13: 9780618660636 ISBN-10: 0618660631
RRP:
AUD 119.95 (GST inc.)
NZD 134.95 (GST inc.)
DATE OF PUBLICATION: 31 Jan 2006