Marketing
Tenth Edition
Charles W. Lamb - Texas Christian University
Joseph F. Hair - Louisiana State University
Carl McDaniel - University of Texas, Arlington
ISBN-13: 9780324591095 ISBN-10: 0324591098
RRP:
AUD 129.95 (GST inc.)
NZD 149.95 (GST inc.)
DATE OF PUBLICATION: 08 Oct 2008