Contemporary Marketing 2009 Update
Thirteenth Edition
Louis E. Boone - University of South Alabama
David L. Kurtz - University of Arkansas, Fayetteville
ISBN-13: 9780324580211 ISBN-10: 0324580215
PAGE EXTENT: 784 pp.
RRP:
AUD 204.95 (GST inc.)
NZD 232.95 (GST inc.)
DATE OF PUBLICATION: 04 Jan 2008