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Cengage Learning - Marketing Research: Methodological Foundations (with InfoTrac®)
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Marketing Research: Methodological Foundations (with InfoTrac®)
Churchill
Marketing Research: Methodological Foundations (with InfoTrac®)
Ninth Edition - ISBN: 9780324201604
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Marketing Research: Methodological Foundations (with InfoTrac®)
Ninth Edition
Dr. Gilbert A. Churchill - University of Wisconsin
Dawn Iacobucci - Northwestern University
ISBN-13: 9780324201604 ISBN-10: 0324201605
PAGE EXTENT: 720 pp.
RRP: AUD 119.95 (GST inc.) NZD 134.95 (GST inc.)
DATE OF PUBLICATION: 29 Apr 2004
